Tag
digital billboards
Articles tagged “digital billboards”.
September 20, 2017
Team Move Spurs Billboard AdsThe owner of the San Diego Chargers has moved the team more than two hours north and fans are not happy. Many say they are also angry with the National Football League and feel like the team has abandoned them. One life long Chargers fan took to the internet to express his anger and raise […]
September 14, 2017
Billboards Help with Recovery EffortsThe out of home (OOH) advertising industry has used its muscle in recent weeks to help with hurricane recovery. After Hurricane Harvey devastated parts of Texas, the OOH industry responded by donating space to help disperse recovery information. Digital billboards all around the affected areas displayed information to help victims get in touch with federal […]
August 1, 2017
Emoji Billboards Change with SurroundingsEmojis are everywhere these days and digital billboards are no exception! With the release of the Emoji movie over the weekend, the little characters went from our smart phones to the big screen. Even if you didn’t want to see the movie, with the heavy marketing campaign for it, you no doubt knew it […]
August 29, 2016
Billboards Show Support for PoliceDigital billboards around the state have been showing a message of support for law enforcement for nearly a month now. The Outdoor Advertising Association of Georgia (OAAG) is behind the campaign…President and CEO Connor Poe says the OAAG board has been considering doing a campaign like this for several years, but a public service campaign […]
February 5, 2016
Ford Lets Consumers Design BillboardsIf you’ve always wanted to see your artwork on a billboard, Ford may just give you that chance. Ford just ended their “By Design” campaign that allowed consumers to design digital billboards featuring their vehicles. The designs were posted on digital billboards in cities across the U.S., including Washington DC, Times Square, Bay Bridge, […]
November 2, 2015
Digital Billboard to Out Prostitute’s CustomersOfficials in one West Virginia town are taking a hard stand against anyone coming to their area to solicit a prostitute. Huntington police chief Joe Ciccarelli says people come from neighboring states to pick up prostitutes and it’s fueling the drug culture there by “paying herion addicted prostitutes.” A digital billboard on one of the […]
October 12, 2015
Billboard Campaign Honors Law EnforcementA message from a Memphis based advertising agency wanting to honor local police officers has gone viral. Digital billboards around the U.S. are honoring police with the message, “Blue Lives Matter.” The campaign started as a way to honor local blue, but spread when Lamar Advertising liked the idea and donated space on over 150 […]
September 1, 2015
Billboards Show Photos of Missing ChildrenIt is a campaign starting in Washington D.C., but scheduled to spread to other parts of the nation…putting the photos of missing children on bus stop billboards, with the hope of bringing them home. Dozens of digital billboards throughout the D.C. Metro area are displaying images and information on missing children from the area as well […]
July 28, 2015
New Study Says Digital Billboards are Highly EffectiveNew Nielson study says digital billboards are the most memorable form of advertising among consumers. Nielson conducted an online survey of more than 1200 people in 5 major metro areas, including Atlanta, Cincinnati, Minneapolis, Phoenix and Tampa. The majority of their respondents felt that the digital ads “stood out more” compared to other ad media. […]
June 1, 2015
Digital Billboards Fill Information GapsAlthough digital billboards only account for about 5,500 of the nearly 400,000 billboards nationwide, the ability to change the message on them instantly is increasing their importance. The benefits of digital billboard technology have already been realized and put to use here in Georgia. Last year, digital billboards were used to alert motorists to the ice storms that […]
March 27, 2015
Formetco Designs New Digital BillboardAtlanta based billboard company Formetco is rolling out a brand new, high tech digital billboard that will not only be more customer friendly, it will also be easier on the environment. They are calling it the FTX design, and company spokesperson Todd Heller says it was designed to be the most superior billboard in the world. Heller […]