Category
Atlanta West Georgia Billboards
Articles filed under “Atlanta West Georgia Billboards”.
November 8, 2018
Atlanta Makes Top 10 ListWhich Top 10 List did Atlanta make this time? We barely scraped in to the list of Top 10 Cities with Longest Commute Times. Maybe not the list any of us commuters in Atlanta want to be on, but nonetheless we are. It could be worse…we could be higher on the list, so let’s count […]
October 19, 2018
Billboards Work! Here’s Why You Should Be Using ThemPart of the charm of the southern-style restaurant chain Cracker Barrel is its penchant for “old” things. But that’s also what’s helping it grow. With the coming of the digital age, some may consider traditional vinyl billboards an “old” style of advertising. But Cracker Barrel is spending nearly half of their advertising budget on them […]
August 6, 2018
Students Work as Walking BillboardsThere is a new generation of jobs on campus for college students these days…now they don’t have to work in the mailroom or cafeteria…they can be walking billboards! A startup company called “Nomad” is equipping students with technology to walk around with advertising on their backs. Nomad was started by 23 year old University of […]
July 26, 2018
Billboard Extensions Make Landscape InterestingThe billboard battle in Los Angeles is intense. There are a lot of structures and not a lot of land. So advertisers have to use the space wisely. To catch as many eyes as possible in an overcrowded landscape, more and more companies are turning to billboard extensions. That’s additional space built on to the […]
June 15, 2018
Teams in Frenzy for NBA’s Top TalentNBA superstar LeBron James is once again a free agent. He’s only got a couple of weeks to decide if he will stay in Cleveland and play another year for the Cavs or once again head to a new team. Teams all over the country are clamoring to show their stuff to the superstar, but […]
April 11, 2018
Netflix Eyes Possible Billboard OwnershipThe next big player in the billboard business could be one you’re already familiar with…Netflix. The media streaming giant has reportedly made an offer to buy Los Angeles based Regency Billboards, to the tune of $300 million. It would be the largest acquisition in the company’s history. Although neither parties could be reached for comment, […]
September 20, 2017
Team Move Spurs Billboard AdsThe owner of the San Diego Chargers has moved the team more than two hours north and fans are not happy. Many say they are also angry with the National Football League and feel like the team has abandoned them. One life long Chargers fan took to the internet to express his anger and raise […]
September 14, 2017
Billboards Help with Recovery EffortsThe out of home (OOH) advertising industry has used its muscle in recent weeks to help with hurricane recovery. After Hurricane Harvey devastated parts of Texas, the OOH industry responded by donating space to help disperse recovery information. Digital billboards all around the affected areas displayed information to help victims get in touch with federal […]
August 31, 2017
Anti Gun Violence Campaign Gets FundingMary-Pat Hector may be young, but she’s beyond her years when it comes to understanding the world. Hector is now a 19 year old junior at Spelman College in Atlanta, but she’s been working to end gun violence in her community for years. Hector says she was tired of hearing about kids dying from […]
August 1, 2017
Emoji Billboards Change with SurroundingsEmojis are everywhere these days and digital billboards are no exception! With the release of the Emoji movie over the weekend, the little characters went from our smart phones to the big screen. Even if you didn’t want to see the movie, with the heavy marketing campaign for it, you no doubt knew it […]
July 21, 2017
A Rivalry in the Making?It’s the first time that Atlanta United and Orlando City will face off in a match, but some are already billing the two teams as rivals. Coaches and management for both teams are saying that label is jumping the gun a bit, but fans and others associated with the team seem ready roll with it. […]
July 18, 2017
Selfies for a Good CauseOur society’s obsession with selfies can now be used for a good cause! National Geographic Society has partnered with media outlets around the country to launch its “Photo Ark” campaign. The launch took place back on May 19, which is Endangered Species Day, in New York’s Times Square. Photos of several endangered species appeared […]
January 16, 2017
Poe Moving on from OAAGConner Poe has been at the helm of the Outdoor Association of Georgia (OAAG) for nearly a decade, and now he’s found his next challenge. Poe has accepted the position of Resident Vice President of Government Affairs with Norfolk Southern Railway. Poe became President and CEO of OAAG in September 2007. He says he’s proud […]
December 16, 2016
Transit Billboard First of its Kind in BostonAnyone who has ever taken public transit to an event to avoid traffic can appreciate Boston’s newest digital billboard. A huge screen has been installed outside of Fenway Park that tells sports fans when the next round of public transit is expected to arrive. The screen displays the schedules for the city’s trains, buses and […]
October 3, 2016
Outdoor Ads Give Commuters a BreakThe agencies charged with launching the Kit Kat bar in a new market last year did so in a memorable new way…When the candy bar launched in Columbia, rather than have teams give samples to busy passersby, Mindspring and J. Walter Thompson decided to use bus shelter billboards to take the slogan used for the […]
September 12, 2016
Mississippi State Thanks Former Player with BillboardsMississippi State wished a former standout well as he prepared to make his debut in the NFL…Dak Prescott was the school’s quarterback from 2013-2015 before he was drafted to the Dallas Cowboys in the fourth round as the 135th pick, making him the highest drafted quarterback in MSU’s history. Mississippi State put up several […]
August 24, 2016
Campaign Urges Drivers Not to TextWhile most billboard campaigns aim to increase business, a recent one in Texas is trying for just the opposite. Lucas Funeral Home in Fort Worth is trying to keep people alive by trying to discourage drivers from texting. Although fatalities from drunk driving are higher, deaths from distracted drivers in Texas is on the rise […]
June 6, 2016
Rock Wall Draws Attention in Times SquareIt’s not everyday that one might see a rock climbing wall in the middle of Times Square, and even less likely to see someone actually scaling it! But that’s what happened this Spring as a promotional stunt for the Toyota Rav4 Hybrid. The 100 foot, 6,000 pound billboard took months of planning and came down […]
March 14, 2016
Billboard Campaign Inspires HappinessWe are less than a week away from the International Day of Happiness, which happens to coincide with the first day of Spring, Sunday March 20th. For the second year in a row, The Joy Team is leading a partnership to bring happy phrases to billboards across the nation, hoping to inspire people to […]
March 9, 2016
State Flag Billboard Made of Yoghurt LidsIt’s a new twist to recycling used products…a billboard made entirely of used lids from yoghurt cups. Noosa Yoghurt is trying to show their dedication to the state of Colorado and reassure it’s faithful customers that despite being acquired by a private equity firm, their high quality product will remain the same. Often when […]
March 2, 2016
Thermal Billboard Detects A FeverThe future is here…a billboard equipped with a thermo-scanner camera is detecting one of the tell tale signs of the flu before the viewers even know they are sick. Fever is one of the first signs of the flu, and Theraflu wanted to give people a fast and effective way to tell if they […]
February 22, 2016
Human Billboard A Hit in RaleighA three tiered platform and 63 people made for quite the memorable billboard in Raleigh, North Carolina. It was done by a software company right outside of a software conference late last year. The campaign used volunteers to each hold a panel and spell out several messages, all relating to the conference with a […]
February 15, 2016
Photo Billboards Are BackApple is reviving a popular billboard campaign from last year…they are crowdsourcing photos taken with the Iphone 6 from social media sites and posting them to billboards around the world. Social media is said to be in a frenzy over the revived campaign…it’s geared not only to showing the photo quality that can come […]
February 8, 2016
IKEA’s Billboard Ads Appear MismatchedEveryone who has ever tried to assemble something from IKEA knows it can be a pain, to say the least. But now, even IKEA is not denying it can be frustrating and have used that idea to advertise their assembly service. The art work on the billboards is mixed up, but the message is clear…they […]
February 5, 2016
Ford Lets Consumers Design BillboardsIf you’ve always wanted to see your artwork on a billboard, Ford may just give you that chance. Ford just ended their “By Design” campaign that allowed consumers to design digital billboards featuring their vehicles. The designs were posted on digital billboards in cities across the U.S., including Washington DC, Times Square, Bay Bridge, […]
January 25, 2016
Billboards Help Grant Wish for Terminal BoyA terminally ill Rhode Island boy is getting his dying wish…to be famous. Eight year old Dorian Murray now has his picture and hashtag on digital billboards all over eastern Massachusetts. It’s all thanks to a post his father made on Facebook. Clear Channel Outdoor is donating the space and folks all over are sending […]
January 19, 2016
UGA Billboards Target RecruitsThe University of Georgia has changed their billboard designs this month to stay front and center with new recruits…they are highlighting their Pro Bowl alums in the NFL. Todd Gurley with the St. Louis Rams, Justin Houston with the Kansas City Chiefs, Thomas Davis with the Carolina Panthers, A.J. Green and Geno Atkins with the […]
January 11, 2016
Jackpot Exceeds Billboard SpaceIt has been growing exponentially over the last week, and now the Powerball jackpot is too big to fit on the numeric billboard. Currently, the jackpot stands at $1.4 billion, but is sure to grow even more as, against all odds, people continue to snap up the $2 tickets, in hopes of winning the record […]
January 5, 2016
Art Work to be Featured on BillboardsAdams Outdoor Advertising has partnered with ArtPop to bring award winning art to billboards around Pennsylvania. It’s part of their 2nd Annual ArtPop Billboard Competition. A new feature was added this year, a scholastic competition, that allowed high school students to enter. One winner was chosen from those entries, along with the 5 winners […]
November 2, 2015
Digital Billboard to Out Prostitute’s CustomersOfficials in one West Virginia town are taking a hard stand against anyone coming to their area to solicit a prostitute. Huntington police chief Joe Ciccarelli says people come from neighboring states to pick up prostitutes and it’s fueling the drug culture there by “paying herion addicted prostitutes.” A digital billboard on one of the […]
October 26, 2015
Billboards Aid in Search for SuspectThe Federal Bureau of Investigation is using Atlanta billboards to get the word out about one of their most wanted suspects. Damian Thomas is wanted in connection with the shooting death of 35 year old DeShannon Reid back in April in Delaware. Thomas fled the scene of the shooting and is believed to be in the […]
October 12, 2015
Billboard Campaign Honors Law EnforcementA message from a Memphis based advertising agency wanting to honor local police officers has gone viral. Digital billboards around the U.S. are honoring police with the message, “Blue Lives Matter.” The campaign started as a way to honor local blue, but spread when Lamar Advertising liked the idea and donated space on over 150 […]
October 8, 2015
Billboard Vandalism A Publicity StuntA couple of weeks ago, a well known law firm made headlines for having one of its billboards allegedly vandalized by some overzealous fans in Mississippi. But apparently, that was not the case. John Morgan, of the Morgan and Morgan Law Firm, was behind the “vandalism” and posted similar billboards in several markets around the […]
October 2, 2015
UGA Changes Billboards to Rally FansTomorrow will be Showdown Saturday in the SEC for the University of Georgia as they take on their biggest rival, the University of Alabama. In August, UGA began a digital billboard campaign on more than 40 boards around Atlanta to recruit prospects for the school. This week, to rally their fan base, UGA has […]
September 22, 2015
Advertiser Happy When Billboard Gets VandalizedHere’s an unusual story for you…a famous face had his billboard advertisement vandalized, and he said he was happy about it! John Morgan, who advertises all over the southeast, had one of his Mississippi billboards painted with graffiti courtesy of some overzealous Mississippi State fans. But Morgan wasn’t upset…he said he and his firm got […]
September 1, 2015
Billboards Show Photos of Missing ChildrenIt is a campaign starting in Washington D.C., but scheduled to spread to other parts of the nation…putting the photos of missing children on bus stop billboards, with the hope of bringing them home. Dozens of digital billboards throughout the D.C. Metro area are displaying images and information on missing children from the area as well […]
August 24, 2015
Billboards Take “Interactive” to a New LevelIt’s so advanced, you don’t even have to be close to the billboard to interact with it! As a part of their “Bank Human” campaign, TD Bank in New Jersey invited consumers to “say ‘hi’ and we will say ‘hi’ back.” They ran a billboard campaign in New York, Boston and Philadelphia that would “talk […]
August 17, 2015
UGA Takes Bulldog Pride to Atlanta BillboardsThe University of Georgia announced a new advertising campaign last week. Images of the collegiate powerhouse will now be seen on more that 40 billboards around Metro Atlanta and in the Athens area. Senior Associate Athletic Director Andy Platt says, “We’re proud to be one of the most powerful brands in college athletics and want […]
August 10, 2015
Clever Billboards Provide A WorkoutThe makers of Powerade don’t just want to tell consumers that their product can help recovery after a workout, they want to show it! The company launched a series of billboards in Berlin, Germany that offer a quick workout on three billboards…one with a pull down bar, a rock climbing wall and a padded billboard […]
August 3, 2015
McDonald’s Billboard Draws a CrowdWhat is the best way to draw a crowd with your billboard? Offer something free. McDonald’s in the Netherlands found this out first hand when they did a sidewalk billboard in Amsterdam that held empty McFlurry cups in a locked case. It also helps when the country is in the midst of a record heat […]
July 28, 2015
New Study Says Digital Billboards are Highly EffectiveNew Nielson study says digital billboards are the most memorable form of advertising among consumers. Nielson conducted an online survey of more than 1200 people in 5 major metro areas, including Atlanta, Cincinnati, Minneapolis, Phoenix and Tampa. The majority of their respondents felt that the digital ads “stood out more” compared to other ad media. […]
July 20, 2015
Neal Spencer Gets Top Honors at World ExpoBillboard Connection’s Senior Marketing Consultant, Neal Spencer, received top honors at the 2015 Billboard Connection World Expo, held last month in Las Vegas. Neal was honored by Billboard Connection founder and President, Don Varner, with both the President’s Award and the Team Player award. The President’s Award is given to the agency that displays an “outstanding contribution […]
July 14, 2015
Apple Creates Largest Mobile Gallery in HistoryApple and TBWA/Media Art Lab recently won their second Cannes Grand Prix prize in three years…they did it by creating what they are calling the “largest mobile photography gallery in history.” The company took photos from 162 iPhone users and put them on billboards. The result? More than 10,000 billboard in 73 cities and 25 countries […]
June 29, 2015
Which Brands Are Considered Most Patriotic?Independence Day brings out the Patriot in all of us, and during this time, we like to share that feeling , not only with our fellow Americans, but also the brands we use most. A New York based brand loyalty and customer engagement research consultancy, Brand Keys, has released their list of brands that Americans consider […]
June 22, 2015
Train Safety Campaign Comes to GeorgiaGeorgia has been chosen for this year’s Norfolk Southern railroad safety campaign, “Train Your Brain.” Billboards, like the one above, can be seen throughout central and south Georgia on the I-75 corridor from Macon to Valdosta. A spokesperson for Norfolk Southern says the images are intended to grab attention and the goal of the campaign […]
June 15, 2015
Billboards Show Escapee PhotosBillboards are going up all over the Northeast with the photos of the two inmates who escaped from the Clinton Correctional Facility over the weekend. David Sweat, 34 and Richard Matt, 48, are both convicted murderers and considered armed and dangerous. The prison is located in New York, close to the Canadian border, and […]
June 1, 2015
Digital Billboards Fill Information GapsAlthough digital billboards only account for about 5,500 of the nearly 400,000 billboards nationwide, the ability to change the message on them instantly is increasing their importance. The benefits of digital billboard technology have already been realized and put to use here in Georgia. Last year, digital billboards were used to alert motorists to the ice storms that […]
May 26, 2015
Wanna Eat a Billboard?If you’ve ever seen a billboard advertising a delicious treat and wished you could just pluck it right off of the billboard and pop it into your mouth, your dreams may just be one step closer to being a reality! Billboards that have samples of cake, beer and Coke already exist and the idea seems […]
May 18, 2015
Have You Seen This Fugitive?The FBI is working with Clear Channel Outdoor to get the word out about a man wanted for trafficking young girls for sex. Charles Devan Fulton Sr., 39, is wanted in Galveston, Texas for conspiracy to traffic minors for sexual purpose and financial gain. The billboard above went up today with the hopes of finding […]
May 11, 2015
Watchdog Group Launches Billboard CampaignA police watchdog group called the Atlanta Citizen Review Board is behind a new billboard campaign starting today in Atlanta. The group says it’s an effort to save lives. They say they are trying to reach not only young black males, but also the general population with their message of “Don’t Run.” A spokesman for […]
May 5, 2015
Google Sees Benefits of Outdoor AdvertisingIf your company had a seemingly endless advertising budget, where would you spend it? Companies like Google who have huge budgets are turning to outdoor advertising more and more. And they aren’t the only ones…Netflix has also increased spending on billboards and other out of home options. But billboard advertising and other out […]
April 30, 2015
Tiny Billboards Getting Big AttentionIt’s a tiny advertisement, but it’s having a big impact in Australia and beyond. Mini billboards for Marvel’s latest movie, Ant-Man, have been popping up in several cities including Queensland, Brisbane and Melbourne. Apparently, Marvel wants to make sure all the ants know about the movie…the billboards are only a few inches tall. They also […]
April 15, 2015
Birds of a Feather Flock Together on Atlanta BillboardsA very successful Atlanta bird is showing support for its corporate partner in a big way. The Chick-fil-A cows are using Atlanta billboards to congratulate the Atlanta Hawks for their successful season and being the #1 seed in the NBA East. The billboard is just off the Downtown Connector near Turner Field. A spokesman for […]
April 6, 2015
Stones Hint at Tour Via BillboardsThe answers have finally come! The Rolling Stones will be bringing their classic sound to Atlanta this summer…the band has announced that they will play Bobby Dodd Stadium on June 9. Billboards with the Rolling Stones signature lip logo were popping up around the country, fueling speculation of a North American tour announcement. Although the initial date […]
March 30, 2015
March Madness Goes DigitalIt’s March, and generally that means one thing…Madness for college basketball! But this year, if you can’t watch your favorite team on TV, you may see how they are doing on your way home. Lamar Advertising is posting real time scores on digital billboards in each team’s home area. They are also running a twitter […]
March 27, 2015
Formetco Designs New Digital BillboardAtlanta based billboard company Formetco is rolling out a brand new, high tech digital billboard that will not only be more customer friendly, it will also be easier on the environment. They are calling it the FTX design, and company spokesperson Todd Heller says it was designed to be the most superior billboard in the world. Heller […]
March 16, 2015
Billboards Form Smile Across AmericaDid you know “International Day of Happiness” is March 20th? The “Joy Team” did…and they are marking the occasion in a big way. The organization, along with supporters all across the U.S., have started a month long billboard campaign to spread happiness. The boards all have different messages…the one here in Atlanta says, “Let gratitude […]
March 9, 2015
Billboard Selfies for CharitySome of us take them more than others, but we’ve all done it – take a selfie. Well, now your photo can go viral on a billboard and be seen by millions of people for a good cause. Creative Chatter Communities is a charity that pairs up organizations in need with donors. They have partnered […]
March 5, 2015
Leonard Nimoy Memorialized on Billboards in AtlantaAfter Leonard Nimoy’s passing last week, several billboards went up in Atlanta to commemorate his most famous character, Dr. Spock of Star Trek. The Atlanta billboard shows the infamous Spock making his signature Vulcan gesture, urging us to “Live Long and Prosper.” Images of the billboards were tweeted and retweeted over 11,000 times, even […]
February 23, 2015
Teams Unite for Billboard CampaignFor most of us, spring is not in the air, but that’s not keeping the boys of summer from Spring Training. On the West Coast, the end of that training brings the Freeway Series, which pits rival teams the Angels and LA Dodgers against each other, and both have league MVPs. The teams have come together in […]
February 16, 2015
3D Billboards Coming to Times SquareResearchers in Austria are working on new technology that could change the face of digital billboards as we know them. A new tech start up called TriLite Technologies has partnered with the Vienna University of Technology to create what they are calling “trixels.” These use tiny mirrors to reflect lasers […]