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Nielson study

Name: Atlanta Billboard Connection
Address: Atlanta, GA, US
Price range: $$

Articles tagged “Nielson study”.

July 28, 2015
New Study Says Digital Billboards are Highly Effective
New Nielson study says digital billboards are the most memorable form of advertising among consumers. Nielson conducted an online survey of more than 1200 people in 5 major metro areas, including Atlanta, Cincinnati, Minneapolis, Phoenix and Tampa. The majority of their respondents felt that the digital ads “stood out more” compared to other ad media. […]