Billboard Advertising News
News and press releases — page 2 of 17.
August 1, 2017
Emoji Billboards Change with SurroundingsEmojis are everywhere these days and digital billboards are no exception! With the release of the Emoji movie over the weekend, the little characters went from our smart phones to the big screen. Even if you didn’t want to see the movie, with the heavy marketing campaign for it, you no doubt knew it […]
July 21, 2017
A Rivalry in the Making?It’s the first time that Atlanta United and Orlando City will face off in a match, but some are already billing the two teams as rivals. Coaches and management for both teams are saying that label is jumping the gun a bit, but fans and others associated with the team seem ready roll with it. […]
July 18, 2017
Selfies for a Good CauseOur society’s obsession with selfies can now be used for a good cause! National Geographic Society has partnered with media outlets around the country to launch its “Photo Ark” campaign. The launch took place back on May 19, which is Endangered Species Day, in New York’s Times Square. Photos of several endangered species appeared […]
January 16, 2017
Poe Moving on from OAAGConner Poe has been at the helm of the Outdoor Association of Georgia (OAAG) for nearly a decade, and now he’s found his next challenge. Poe has accepted the position of Resident Vice President of Government Affairs with Norfolk Southern Railway. Poe became President and CEO of OAAG in September 2007. He says he’s proud […]
December 16, 2016
Transit Billboard First of its Kind in BostonAnyone who has ever taken public transit to an event to avoid traffic can appreciate Boston’s newest digital billboard. A huge screen has been installed outside of Fenway Park that tells sports fans when the next round of public transit is expected to arrive. The screen displays the schedules for the city’s trains, buses and […]
October 3, 2016
Outdoor Ads Give Commuters a BreakThe agencies charged with launching the Kit Kat bar in a new market last year did so in a memorable new way…When the candy bar launched in Columbia, rather than have teams give samples to busy passersby, Mindspring and J. Walter Thompson decided to use bus shelter billboards to take the slogan used for the […]
September 12, 2016
Mississippi State Thanks Former Player with BillboardsMississippi State wished a former standout well as he prepared to make his debut in the NFL…Dak Prescott was the school’s quarterback from 2013-2015 before he was drafted to the Dallas Cowboys in the fourth round as the 135th pick, making him the highest drafted quarterback in MSU’s history. Mississippi State put up several […]
August 29, 2016
Billboards Show Support for PoliceDigital billboards around the state have been showing a message of support for law enforcement for nearly a month now. The Outdoor Advertising Association of Georgia (OAAG) is behind the campaign…President and CEO Connor Poe says the OAAG board has been considering doing a campaign like this for several years, but a public service campaign […]
August 24, 2016
Campaign Urges Drivers Not to TextWhile most billboard campaigns aim to increase business, a recent one in Texas is trying for just the opposite. Lucas Funeral Home in Fort Worth is trying to keep people alive by trying to discourage drivers from texting. Although fatalities from drunk driving are higher, deaths from distracted drivers in Texas is on the rise […]
August 1, 2016
“Ghostbusters” Movie Becomes Reality in LondonIf you grew up in the 80’s, the “Ghostbusters” movie was most likely on your Top Ten favorite movie list…and now that the movie is back with a female cast, Sony Pictures wanted to make a big impact with its advertising. When the movie launched in London last month, a busy rail station was […]